UK Chain Hotels Market Review - July 2008
	London profit heads skywards thanks to Farnborough Airshow
The Farnborough Airshow contributed to strong profit growth for London's chain hotels during July, according to the latest HotStats survey from TRI Hospitality Consulting. Income before fixed charges (IBFC) - also known as gross operating profit - increased by 19.8 per cent to a daily figure of £80.27 per available room compared to the same month a year earlier. With little year-on-year change in average occupancy, it was the impressive 15.2 per cent jump in achieved average room rate to £131.27 that fueled higher profits. The biennial Farnborough Air Show celebrated its 60th anniversary this year and ran from 14 to 20 July. The exhibition attracted 132,636 business visitors and 153,000 public visitors, an overall 5.8 per cent increase on turnout to the same event in 2006. 'As the aviation industry and public gathered to watch the latest fighter planes scream over the Hampshire countryside, profit levels also took off for London's chain hotels. The healthy boost Farnborough gave to rates was particularly welcome in this uncertain economic climate,' said Charles Scudamore, director, TRI Hospitality Consulting. Total sales in London were up by 14 per cent helping payroll as a percentage of total revenue drop by 1.9 points to 22.1 per cent. Farnborough also had a positive effect on London's year-to-date figures with IBFC growth at 7.3 per cent outstripping total revenue growth of 6.7 per cent. Story continues below ↓ Advertisement Provincial profit down by 3 per cent In the rest of the UK - referred to as the provinces - the impact of rising costs was notable for the second consecutive month. The sample of 401 chain hotels reported a 3.2 per cent fall in daily IBFC to £36.26 per available room despite total sales edging up by 0.3 per cent. The drop in profit was the result of reduced demand and weak rate growth which caused a 0.3 per cent dip in room sales. The figures reveal an improvement on the previous month, however, when IBFC fell by 6.9 per cent and total sales by 1.1 per cent. 'Despite ongoing inflationary pressures, operators have reacted to the sudden increases in daily running costs and taken measures to stem their impact on profitability,' said Scudamore. Better cost control was achieved despite annual inflation, as measured by the Consumer Prices Index, increasing to 4.4 per cent in July, up from 3.8 per cent in June. The 0.6 per cent rise in the annual rate was the highest change since records began in 1997, said the Office for National Statistics. The largest upward pressure again came from food and non-alcoholic beverages, which rose from an annual rate of 9.5 per cent in June to 12.3 per cent in July. Overseas spend edges up despite falling visitor numbers In the three months to June, the number of overseas visitors to the UK dropped by 4 per cent to 8.4 million according to the latest International Passenger Survey. Visitors from North America were down year-on-year by 7 per cent to 1.2 million, while those from Europe dropped by 4 per cent to 6 million. Visitors from the rest of the world increased by 1 per cent to 1.1 million. Despite the overall drop in overseas visitors, the amount they spent while in the UK increased by 1 per cent to £4.1 billion during the three-month period. Looking at more recent data for July, BAA, the operator of seven UK airports including Gatwick and Heathrow, handled a total of 14.8 million passengers, a year-on-year decrease of 1.7 per cent. Among key markets UK Domestic passenger numbers were down by 4.5 per cent and passengers on European flights dropped by 1.4 per cent. BAA said that the stimulus of the Open Skies deal helped North Atlantic traffic increase by 0.6 per cent, but other long haul routes saw a collective decline of 0.8 per cent. For more information contact: Jonathan Langston, managing director 020 7486 5191 jonathan.langston@trihc.com